The women's market
Tables your competition has never walked into.
Focused on women — who retire with 30–50% less than men — and the rooms where nobody else is showing up.
The most underserved market in retirement planning
Women retire with 30 to 50 percent less than men. They live three to five years longer. They collect $5,254 less per year in Social Security. They are 61% of all unpaid caregivers, sacrificing career years and contribution history for others — and your competition is not reaching them with anything that actually helps.
And they are in motion. Seventy percent of widows change advisors within a year of losing a spouse. Gray divorce among women over 50 has doubled since 1990. These are women actively looking for someone to trust, at the exact moment their financial picture has been rewritten — and nobody is meeting them there with education instead of a pitch.
- $5,254
- less Social Security per year for women vs. men
- 30–50%
- less retirement savings than men, on average
- 61%
- of all unpaid caregivers in America are women
- 3–5 yrs
- longer life expectancy — with less to fund it
Where the film gets you in the room
Not cold outreach. In each of these, someone the audience already trusts makes the introduction — and you arrive as the educator, not the salesperson.
The public library ecosystem
17,000+ branches actively seeking free adult programming. Library audiences arrive to learn, not to shop — precisely the mindset the film is built for.
The widows' support network
70% of widows change advisors within a year of a spouse's death — yet virtually no financial professional is present where widows actually gather. A dedicated chapter of the film was built for exactly this moment.
The gray-divorce attorney alliance
A referral source with no competing product interest, delivering prospects whose entire financial picture has just been reset.
The HR department partnership
Reach women five years before retirement, while decisions are still reversible — and be the educator who gets the rollover call.
The Granddaughter Alliance
Short, shareable videos made for women in their 30s and 40s who bring Gina's message to the kitchen table of the grandmother who needs it most. The younger woman isn't the client — she's the distributor.
Women's clubs & communities
Soroptimist, the Red Hat Society, ABWA, faith communities, caregiver networks — organized rooms full of exactly the women the film serves.
17,000+
public library branches
Actively seeking free adult programming. The room is booked before you arrive.
70%
of widows change advisors
Within a year of losing a spouse — and almost nobody is present where widows gather.
77¢
of wealth per male dollar
The gap that makes this a mission, and the reason these rooms open their doors to you.
The competition is fighting over the same table. You have been invited to tables they have never walked into.
Claim the market nobody else is serving.
Create your account today. No contracts to sign first, no waiting on a callback.
For licensed agents & advisors · one partner per territory